|
KRIEGER
Associates
is a full
service
direct
response and
infomercial
company that
stresses
personalized
service to
our clients,
no matter
how large or
small.
Whether your
campaign is
an
established
hit show or
a shoestring
start-up,
our clients
know they
can depend
on us to
deliver only
the highest
level of
client
service.
KRIEGER
associates
precisely
manages
DRTV
campaigns
from the
media
planning
stage up
through
invoice
audit &
payment. All
because we
understand
that it
takes more
than a good
product and
effective
creative to
turn a
profit.
Strategic
Media
Planning
Intelligent plans produce effective buys. Our media planning
philosophy
recognizes
the diverse
factors that
will impact
your DRTV
campaign.
Our planners
have over 50
years of
combined
experience.
They have
helped
hundreds of
products to
succeed.
Efficient
Long &
Short-form
buying
KAI’s solid
record of
successes
has earned
us the
reputation
as
exceptional
negotiators
of direct
response
media. KAI
buyers have
long term
and solid
station
relationships.
We buy time
in every TV
market and
virtually
every cable
network.
Accurate
Tracking &
Analysis
Our
propriety
system,
Paradigm,
tracks
results by
station,
time-period,
season,
offer
creative and
market. Its
databases
contain
individual
results for
over $100
million
worth of
television
avails on
hundreds of
broadcast
stations and
cable
networks. We
deliver
daily
results to
our clients
by 10:00 am
eastern
every
morning.
Creative
Assistance
Our creative
and
production
partners
have
experience
with a
variety of
product
categories
and services
and know how
to develop
the right
approach to
reach and
motivate
your target
audience.
Post
Production
KAI will
shepherd
your spots
through
customization,
dubbing,
shipping and
trafficking.
All services
we provide
at no extra
charge.
Telemarketing
KAI’s
telemarketing
partners
ensure your
calls are
answered and
your orders
are
processed.
We work with
Convergys,
West,
InfoCision,
and
Telenational
among
others. We
manage the
answering
service
relationship
for our
clients and
pass along
volume
discounts
where
applicable.
Invoice
Verification
We are
accountable.
We are a
full
disclosure
agency and
supply
original
station
invoices to
our clients
monthly. We
practice
prompt
station
payment,
which gives
us the
advantage
when
negotiating
rates.
Stations
offer us
last minute
fire sales
and rate
concessions
knowing our
reputation
regarding
payment.
KAI has the
highest Dun
& Bradstreet
rating
possible.
|
